If you run a small business that you want to upgrade with an app solution, progressive web apps are the best option in the current market. Not only is it cost-effective, but they also include all the essential features that contribute to making a business popular in the competitive market.
Progressive Web Apps: How They Work?
A progressive web application differentiates from traditional native mobile apps in various ways. Not only development approaches and technologies, but it also differs in terms of processing and service capabilities. However, because of the excellent support it offers, many popular mobile apps are switching to PWA and are leaving the native app concept behind.
Advantages Of Progressive Web Apps That Idealize Them For Small Businesses
Small businesses often search for solutions that are budget-friendly but the best in every way to meet their demands. And since PWA offers the best features and usability integrated into a single package, it becomes easier to deliver support for meeting all customer demands.
Not all customers of business use active internet connection. If the area where the business operates is not much technologically developed, slower, or most of the time, no internet connection can be a significant problem. But not to worry. With PWA, you can ensure that customers are delivered all the services even when their internet connections are slow.
Therefore, a PWA can load efficiently on slower internet and deliver an excellent experience. And as per reports, users tend to return to the app solutions that load faster and meet all the user demands efficiently. Hence, it is better to progress with PWA than using the native application, which asks for a steady and sufficient internet connection to run.
One of the key benefits of using a PWA is that though it is not an application, it offers the app-like experience. The variety of user devices, especially of Android device users, forces a business to keep the app flexible enough to fit in the screen resolution. But with PWA, it becomes easier as the responsiveness of a website helps deliver excellent experience across devices.
An app-like experience helps deliver services across numerous devices and helps generate greater user response. And as the website loads in the browser of a user device, the need for installing the solution is eliminated. Instead, they can enjoy using the app solution across devices without having to think about any other problem.
As mentioned in the above point, the responsiveness of a progressive web application is its liability, which makes it better than native applications. Mobile native applications are required to be developed to fit different screen sizes and adjust the parameters. But as the PWA are websites, all that is needed is a website that is responsive.
Leading to its increasing fame, many businesses are considering PWA as their alternative to native mobile apps and are gaining excellent results. For example, a very popular beverage chain Starbucks released its PWA, which garners two times more users ordering their coffees online. And among these users, the number of users using it on mobile and on the desktop is the same.
Send Push Notifications
Just like native applications, progressive web applications can also help attract more users by helping to schedule and send push notifications. Push notifications are one of the best ways of notifying users to return to the app solution and use it again. Push notifications can be efficiently used to inform users about the offers and new features that an app includes.
Hence, the PWA makes it easier to make use of this function without having to adjust to the native application.
HTTPS Is Must
Many may raise a question if the use of PWA is safe. But as the redirection to HTTPS websites is safer than the normal one, PWA uses it on the HTTPS website to load. i.e., if you want to implement PWA, you must use the HTTPS pages.
Another necessary functionality of a PWA is that it is easy to find and download. As progressive web apps are not mobile applications, they are not uploaded and added to any particular play store. Instead, progressive web applications can be easily shared and downloaded using the website URL, and it provides excellent services without needing much space.
When a user downloads a progressive web app, it appears as an app on the user device, but when opened, it runs through the browser of the mobile device and provides an excellent experience. The app-like experience is ensured by the responsive website structure.
Future technologies will highly depend on the computation power available and the space available on a device. However, the higher computation need and space requirement of a solution are, the less are the possibilities of it getting downloaded by users. And as progressive web applications are very easy to run and download on a device, it becomes possible to turn them into an advantage.
Hence, small businesses can rely on them for performing the best while they do not ask for much higher computation power and without any higher space requirements. It helps expand the reach of a PWA to many users at once. And as progressive web applications are cost-effective, it becomes easier for businesses to achieve the best outputs by delivering excellent services through their dedicated app solution.