Find out how to legally play music in your business with the help of this guide.
Music is a big part of the customer experience. It helps to set the tone, create the right atmosphere, and ultimately encourage spending.
Typically, music is played at the following business establishments:
- Factory floors
- Movie theaters
- Restaurants and cafes
- Bars and nightclubs
- Hair salons
If your business falls under one of these categories or another category not mentioned, then you’re probably interested in optimizing music to improve your customer and employee experience.
Here’s the catch, though: you have to do it legally!
Yep, that’s right — you can’t just open your personal Spotify account and start playing any music you like. Instead, you have to do it the legal and proper way. Otherwise, you run the risk of your business getting hit with some expensive fines.
The good news is that you don’t have to jump through a thousand legal loopholes to play music for your customers. Instead, all you need to do is follow the instructions in this guide.
Use an Official Business Music Streaming Service
The first (and most important) step is to use an official business music streaming service. This will enable you to stream the best quality music across hundreds of devices inside your business. No matter the mood or occasion, you’ll be able to select the right music from a huge range of different channels — all without having to worry about any legalities. Everything is taken care of for you, so you can play as much or as little music as you like for your employees and customers.
What Devices Can I Use to Stream Music for My Business?
The devices you use for business music streaming are entirely dependent on the size and scale of your business.
For example, if you run a small shop on the corner of a street, you can use something as small and convenient as a smart speaker or tablet. Other additional options include:
- Smart TVs
- Casting devices
- SiriusXM BREW
All that matters is that your music is clear and loud enough to be heard by the customers inside your business. Otherwise, it won’t have the desired effect. Remember, though, don’t fall into the trap of playing your music too loud, as this is worse than having no music at all!
What Type of Music Should I Play in My Business?
The music you play should be based on the type of customers you have and the atmosphere you want to create in your establishment.
For example, if you run an antique store, then it’s a good idea to play relaxing and mellow music in the background to complement the different products on show.
Once you get your music selection right, then it’ll have an extremely positive effect on customers, who will be more likely to engage while in your store and ultimately make purchases.