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Terng Shing is the Founder and CEO of SYNC, a PR and content marketing startup that uses technology to reduce time-wasting and administrative tasks in delivering results. Based in Singapore, Terng Shing has been focused on helping startups and SMEs build their brand story through media and content. His experience includes over a decade of work in PR and communications agencies, managing top-tier fortune 500 companies to the leading startups in Southeast Asia. Terng Shing has a passion for innovative communications and is convinced that PR is the next great industry to see positive disruption. He is also the editor and co-founder of the travel-based community Travel Wanderlust and co-host of popular business podcast Business Over Drinks.